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Live weekend course

Learn CRM and marketing automation in one live weekend

Three live hours with real examples: two on Saturday, one on Sunday. Questions answered at the end, and a CRM playbook to keep.

Book your seat Group ₹2,750 · 1-on-1 ₹4,250
Illustration of a live online CRM training session with a presenter and learners
Quick answerThis is a live, three-hour weekend course on CRM, CLM and marketing automation for students, professionals, founders and teams. It runs for two hours on Saturday and one hour on Sunday, with live questions and answers at the end. Group seats cost Rs 2,750 and 1-on-1 seats cost Rs 4,250. Everyone gets the CRM playbook, and 1-on-1 learners get a free 15-minute follow-up call. Companies can book a refresher for their CRM team.
Choose your format

Pick how you want to learn

Group class

₹2,750

Live with a small group of learners. Good for hearing other people's questions.

  • 3 hours: 2 on Saturday, 1 on Sunday
  • Live Q&A at the end
  • CRM playbook included

1-on-1 class

₹4,250

The same course, only for you, with your own role, industry and examples.

  • 3 hours, timing agreed with you
  • Live Q&A, focused on your questions
  • CRM playbook included
  • One free 15-minute second-opinion call later

Team training

Custom quote

A refresher for your CRM or marketing team, tailored to your industry and tools.

  • Content matched to your team level
  • Your own use cases and data examples
  • Team playbook and Q&A

Prices are in Indian rupees per person. We confirm your batch date after you send the form. Payment is by UPI.

What you will learn

Three hours, four parts, all practical

Saturday, part 1 (2 hours)

CRM and lifecycle foundations

  • What CRM and CLM really mean, and where they sit in a business
  • The customer lifecycle: acquire, activate, retain, grow, win back
  • The data a CRM needs, and the basics of clean segments
Saturday, part 2

Journeys that earn their keep

  • Onboarding, activation, retention and win-back journeys, step by step
  • Triggers, timing and frequency, and how to avoid spamming people
  • Examples from fintech, edtech, health and e-commerce
Saturday, part 3

Channels and automation

  • Email, push, WhatsApp, SMS and in-app: what each is best at
  • How tools like CleverTap, MoEngage and LeadSquared are set up
  • Deliverability, opt-outs and the consent basics
Sunday (1 hour)

Measurement, testing and live Q&A

  • Control groups and holdouts: how to tell what a campaign really caused
  • The numbers to track, and the vanity numbers to ignore
  • Open Q&A on your own questions, plus a walk-through of the CRM playbook
How it helps you

What changes in your work

You will not become an expert in a weekend. You will have a clear map, the right vocabulary and a method you can start using on Monday.

If you are a student

Learn how the work is really done, with real examples, so you can talk about it in interviews and build a first portfolio project. You leave with a clear view of CRM and lifecycle roles.

If you work in marketing or CRM

Move from sending campaigns to designing journeys and measuring results. You will know how to plan a journey, set up a test, and explain the numbers to your manager.

If you run a business

Understand what your CRM or marketing tool should be doing, what to ask your team or agency, and where money is usually wasted.

If you manage a CRM team

Give your team a shared language and a refresher on testing, segmentation and measurement, in one weekend.

Industry ready

Taught from real work, not slides alone

The examples come from nine years of running CRM and lifecycle programmes in fintech, edtech and health. You see how onboarding, win-back and renewal journeys are really built, and how results are checked.

Every learner gets

  • The Growth Circuit CRM playbook to keep and reuse
  • Live questions and answers at the end
  • Examples across fintech, edtech, health and e-commerce
  • Access to our free Account X-ray and Campaign P&L tools
  • 1-on-1 learners: one free 15-minute call when you are stuck on a real CRM problem
Book a seat

Reserve your weekend

Fill in the form and we will reply within two working days with your batch date. You pay by UPI once the date is confirmed.

1Send the form and choose your format.
2We confirm your batch date by email.
3Pay by UPI (details shared after you book) and your seat is held.

Questions first? Write to hello@growthcircuit.in.

Format

Frequently asked questions

Who is this for?

Students who want to start in CRM or marketing, working professionals who want to move up, founders and small business owners, and managers who want their team to share one approach. You do not need any tool experience.

How long is the session and when is it?

The course is three hours over one weekend: two hours on Saturday and one hour on Sunday. Choose your preferred timing on the booking form and we will confirm batch dates by email.

What is the difference between group and 1-on-1?

Group sessions are live with a small group of learners, which makes the Q&A lively. The 1-on-1 version is the same content taught only to you, with your own examples and questions, and it includes one free 15-minute follow-up call.

What is the free 15-minute session?

If you book 1-on-1 and later get stuck on a real CRM problem at work, you can book one 15-minute call for a second opinion at no extra charge.

What do I get besides the live class?

You get the Growth Circuit CRM playbook, a practical guide you can keep and reuse. You also get time for live questions and answers at the end of the course.

Can my company book this for our CRM team?

Yes. Team refreshers can be tailored to your industry, tools and team level, and run for your own staff. Use the form and choose Team training, and we will send a quote.

How do I pay?

Send the booking form. We reply within two working days to confirm your batch date. You then pay by UPI. We show the UPI details right after you book and include them in our confirmation email. Your seat is held once we receive the payment.

Is it a guaranteed route to a job or a raise?

No. We cannot promise a job, a promotion or a result. What we promise is clear, practical teaching from a working practitioner, and a playbook you can apply.